Credits: Advertising Agency: DDB, Sydney, Australia Executive Creative Director: Dylan Harrison Creative Director: Cam Hoelter Art Director: Dantie van der Merwe Copywriter: David Fraser Agency Producer: Leesa Murray Photographer: Michael Malherbe

Siri does all the talking in Microsofts latest Apple bashing spot for its Windows 8 tablet. Apples voice assistant apologies for not being able to run certain programs and perform functions..."Im sorry, I dont update like that," she says. "Im sorry, I can only do one thing at a time." Lets hope weve seen the last of the attack ads from Microsoft for a while. Credits: Creative Ad Agency: Crispin Porter + Bogusky

Every day, more people enjoy their music on the iPhone than any other phone.

Credits: Creative Ad Agency: TBWA\Media Arts Lab Chief Creative Officer: Duncan Milner Executive Creative Director: Eric Grunbaum Group Creative Director: Chuck Monn Creative Director: Simon Cassels Associate Creative Director / Art Director: Antoine Choussat Associate Creative Director / Copywriter: David Young Art Directors: Anthony Williams, Dimitri Kalagas Copywriter: Elizabeth Marks Executive Producer: Eric Voegele Agency Producers: Perrin Rausch, RJ Pomeroy , Chris Shaw, Trang Huynh, Katie McCain Production Co: Reset/Iconoclast Director: So Me DPs: Arnaud Potier, Alexis Zabe, Mathieu Plainfosse Editorial Co: Nomad Editing Company Editors: Jared Coller, Kevin Clark Post Co: The Mill Lead Flame Artist: Edward Black Colorist: Adam Scott

Elegance is what you are, not what you wear: with this video, Kocca (http://www.kocca.it/) celebrates spontaneous and genuine women, that enliven any look with their unique personality.

Credits: Advertised Brand: Kocca
 Advert Title: The Secret of Elegance Advertising Agency: Mosaicoon
, Palermo, Italy Art Director: Alessandro Albanese, Gianluca Scuderi 
Copywriter: Davide Iacono
 Agency Producer: Annalisa De Simone Director: Alois Previtera Head of Seeding: Marco Imperato Seeders on project: Gabriella Trapani, Valentina Alba, Alessandra Genco 
Make-Up Artist: Salvo Bartolone featuring Vittorio Sodano
 Music composed by: go-Dratta

Publicis creates a new campaign for "Centre du prevention Suicide", the belgian suicide prevention line. Its an interactive campaign with pre roll ads that are playing on the insight that every viewer has the reflex to skip fast. The campaign has a double challenge: awareness for those who skip, recruitment for those who take the time to listen. Credits: Client: Centre du Prévention de Suicide Ad Agency: Publicis, Brussels Executive Creative Director : Paul Servaes Copywriter : Kwint De Meyer Art Director : Daniel Vanden Broucke Agency Producer : Marc Van Buggenhout Account Supervisor : Francis Lippens Account Manager : Julie Oostvogels / Sabrina Schuller Planner : Hugues Vanden Steen Strategic Planner: Annemie Goegebeur Production Company : Caviar Producer : Kato Maes / Thomas Hofman / Lynn Bernaerts Director : Frank Devos DOP : Dimitri Karakaktsanis Sound Design/arrangement : Sonicville

Kmart comes right back while still celebrating the success of the "Ship My Pants" ad with their latest campaign Big Gas Savings. Credits: Creative Ad Agency: Draftfcb

The Samsung Smart TV is the worlds first and only future-proof Evolutionary TV, allowing you to have access to the latest Smart TV technology with a small Evolution Kit. See what happens when a wife tries to upgrade other things around the house with an Evolution Kit! Credits: Animated film: "Tadufeu". Directed by: Michaël Bellamy, Coralie Braconnot, Franck Delfortrie, Julien Jamme, Olivier Pierre at ESMA -- Ecole Supérieure des Métiers Artistiques -- 2011

Credits: Creative Ad Agency: The Martin Agency Chief Creative Officer: Joe Alexander Group Creative Director: Steve Bassett Creative Director: Wade Alger Creative Director, Art Director: Sean Riley Senior Copywriter: Ken Marcus Executive Broadcast Producer: Molly Souter Producer: Samantha Tucker Junior Producer: Emily Taylor Strategic Planner: Melissa Cabral Group Account Director: Chris Mumford Account Director: Liz Toms Account Supervisor Parker Collins Account Coordinator: Carter Crenshaw Project Manager: Susan Karns Group Talent Director: Suzanne Wieringo Production Business Manager: Amy Trenz Production Company: Hungry Man Director: Wayne McClammy Director of Photography: Tim Ives Executive Producer, Managing Partner: Kevin Byrne Producer: Nate Young Production Supervisor: Steve Ruggieri Editorial Company: Mackenzie Cutler Editor: Ian MacKenzie Editor: Dave Koza Assistant Editor: Carmen Hu Editorial Producer: Evan Meeker Director of Operations: Biz Lunskey Visual Effects: The Mill Executive Producer: Jo Arghiris Producer: Colin Blaney Shoot Supervisor: Tony Robins 2-D Lead Artist: Randy McEntee 2-D Artists: Tony Robins, Paul Downes, Jamin Clutcher Art Support: Rob Meade 3-D Lead Artist: Kevin Ives 3-D Artists: Billy Dangyoon Jang, Olivier Varteressian, Laurent Giaume, Justin Diamond, Sean Dooley, Joshua Merck, Hassan Taimur, Wyatt Savarese, Samuel Crees, Ross Scroble Audio Post, Sound Design: Rainmaker Studios Engineer: Jeff McManus Music: "Happier Than" theme song by Adam Schlesinger

Credits: Advertising Agency: ANR BBDO, Stockholm, Sweden Creative Director: Andreas Lönn Art Director: Marcus Göransson Copywriter: Fredric Antonsson Director: Joakim Eliasson, Film de Liberté

Credits: Client: ING Title: “Time To Save” Ad Agency: john st. Toronto Creative Director: Chris Hirsch and Nellie Kim Copywriter: Jacob Greer Art Director: Denver Eastman Agency Producer: Marc Siversky Director: Graydon Sheppard Production Company: Soft Citizen Exec Producer: Link York/Eva Preger Head of Production: Rob Burns Line Producer: Jennifer Walker Director of Photography: Bobby Shore Editorial: Chris Van Dyke - School Editing Online: Sean Cochrane - The Vanity Audio/Music: Joey Serlin – Vapor Music

New spot by Toronto ad agency john st., entitled Breakfast Loves Nutella, and all of us at Great-Ads love you too Nutella. Credits: Client: Nutella Spot Title: Breakfast Loves Nutella Ad Agency: john st. Toronto Creative Director(s): Stephen Jurisic & Angus Tucker Copywriter: Dhaval Bhatt Art Director: David Glen Agency Producer: Dale Giffen Director: Jorn Threlfall Production Company: Circle Productions Executive Producer: Karen Tameanko Line Producer: Erica Parks Director of Photography: Todd M. Duym Editorial: Mark Morton, School Editing Colour: Wade Odlum, Alter Ego Online/Finishing: Paul Binney, Fort York Music: RMW

Grey London has launched the second in a series of ads to promote Vodafones best-value RED plan in multiple markets. Titled Lake, the campaign follows last months emotive The Kiss, which has been viewed by more than half a million people on YouTube Credits: Clients: Barbara Haase, Group Brand Director and Melissa Hopkins, Head of Brand Operations, Vodafone Project name: Lake Creative agency: Grey London Executive Creative Director: Nils Leonard Creative Director: Jonathan Marlow Head of Planning: Leo Rayman Agency Producer: Ange Eleini Production Company: Academy Director: Frédéric Planchon Editor: Sam Rice-Edwards Post-production: The Moving Picture Company Audio post-production: Factory Grade: The Moving Picture Company (Jean Clement)

The Global Impact Challenge supports British non-profits using tech to tackle the worlds toughest problems. The 10 finalists are in—help decide who wins at g.co/impactchallenge. Cast your vote by May 31 for the £500,000 fan favourite Global Impact Award. On June 3, a panel of judges will unveil the public vote, and select three additional non-profits as winners of the Global Impact Challenge.

Credits: Ad Agency: Adam & Eve/DDB Creative directors: Aidan McClure, Laurent Simon Production: Across the Pond, Psycle Production company producers: Karen Crookes, Greg Lepski Agency producers: Sophie Smith, Budr Elnusairi

Challenge Smart by Mercedes is a perfect car for a big city with huge parking problems. In Moscow, it takes an average of 19 minutes a day for a driver to find a parking place. Yet people still try to squeeze their mid-to-large cars into limited places. Our objective was to show reluctant consumers that the Smart is an best car for parking in the big city. The task was to drive the audience’s interest in Smart by demonstrating its amazing parking abilities. The results were to be measured by hotline calls and test drive applications. Solution We involved a city-wide chain of corporate self-service cafeterias called Cafetera. There are 18 Cafeteras in Moscow’s biggest business centers (total daily audience 10 000 people), a bulls-eye hit into the target audience: upper middle class white collars. The lines in Cafeteras during lunch hours are as terrible as the parking situation around them. Idea We noticed that just a simple 900 turn of a tray will increase the number of trays on the counter by 50%. And this is exactly how it feels to park a Smart. A simple sticker on a tray turned it into the simplest test drive ever - the effect of Smart parking is visible immediately, on the counter. Results Total people reached by the message: approx. 9000 Hotline calls increase vs. planned: 186% Smart Test Drive online applications coming from Smart Twist vs. classic media ads: 26:1 ratio Total people applying for a test drive: 85 - 250% increase vs. the monthly average Conversion rate 70% - people applying for a Test Drive vs QR code readings Cafetera lines efficiency increase during the promo: 38% Credits: Ad Agency: BBDO Moscow Chief Creative Officer: Igor Lutz Creative Director: Mihai Coliban Copywriter: Victor Lander, Evgeniy Gavrilchenko Art Director: Konstantin Tokarev Producer: Valery Gorohov, Anna Chernaya, Denis Shushin Account Supervisor: Christina Tancher, Anna Sokolova, Advertisers Supervisor: Ekaterina Geraseva Account Manager: Yana Bader Producer P.P.C.M Enterprise: Daria Yastrubitskaya Director P.P.C.M Enterprise: Avdotia Alexandrova Graphics&Animation P.P.C.M Enterprise: Timofey Alexandrov

Oscar winner Adrien Brody narrates a powerful new video that sheds light onto the turmoil faced by great apes used by the entertainment industry for Petas latest ad campaign. A behind-the-scenes look at 98% Human, the powerful video created by BBDO that sheds light onto the turmoil faced by great apes used by the entertainment industry.

APES (A Project of The Conservation Trust) Credits: Ad Agency: Ogilvy & Mather, Chicago Client: APES Director: Paul Dektor Production Company: The Cartel

Kids say the funniest things. For those tricky moments, theres Kids Corner, only on Windows Phone. Now you can hand over your phone without fear, because Kids Corner gives your little ones access only to the apps, games, videos and music you choose for them, so you can relax and let them play, knowing little fingers cant get into your address book, apps

Credits: Ad Agency: Jam, London, UK Creative Director: Wayne Deakin Creatives: Luke Norton, Drew Wolf Agency Producer: Veronica Saez Copywriter: Luke Norton Production Company: Agile Films

Who babysits the babysitter? In a new video promoting the American Red Cross’ Babysitting Basics online course, Tool Director Erich Joiner takes viewers through a tour of worst-case scenarios for childcare amateurs and parents alike.

Do you know how to calm a crying baby? Or how to handle a conflict between two children? How about what to do if a child has a tummy ache? These babysitters didnt know the answers to these questions. You can learn how to help kids have fun, while keeping them safe and following household rules with Babysitting Basics online course and Babysitters Training classroom course from the Red Cross.

Credits: Client: American Red Cross Spot Title: “The Babysitter You Don’t Want to Be” Air Date: May 2013 Agency: BBDO, Atlanta EVP, Management Director & Chief Marketing Officer: Rob Cherof SVP, Executive Creative Director: Cabot Norton Account Supervisor: Erica Schmidt Senior Account Executive: David Welday Broadcast Producer: Todd Johnson Art Director: Christy Schneider Senior Copywriter: Scott Biear Broadcast Business Manager: Ashley Cummins Production Company: Tool Director: Erich Joiner EPs: Brian Latt, Dustin Callif, Oliver Fuselier Editorial: Beast Atlanta Executive Producer: Molly Baroco Editor: Kyle Kramb Assistant Editor: Brandon Danowski

When MJZ Director Rupert Sanders and Grey New York needed high-end VFX to bring a World War II epic, a medieval fantasy battle, and a bit of science fiction together in a new spot for DIRECTV, they turned to the team at MPC. The spot is a showcase of MPC’s impressive skillset and resources. The LA office led a team that included artists across MPC’s global family of studios, taking the project from rough concept design to photo-real rendering to flawless compositing. “This was one of those projects that only comes along once in a while,” noted MPC LA Managing Director Andrew Bell. “To help create three disparate and fantastic environments with such an incredible director and agency is a VFX team’s dream come true.” Acclaimed production designer Dominic Watkins (National Treasure: Book of Secrets, The Bourne Supremacy) and his art department helped MJZ transform a quiet canyon two hours north of Los Angeles into the otherworldly scenes. Working with MJZ’s footage of a battle scene populated with 50 extras in authentic military garb, Jeeps, a burnt-out half-track, derelict troop carriers, and a Sherman tank, MPC joined forces with the physical special effects experts at Full Scale Effects to help provide in-camera explosions and balloon lights to illuminate the vast canyon. MPC enhanced these elements in VFX as well as adding the parachute flare in CG. They also collaborated to create the computer-generated dragon and a spectacular live-action fireball of dragon’s breath. Watkins worked closely with Sanders to recreate the backdrop with several imaginative twists, including a matte painting, a gnarled tree reaching toward the moon from a built-up hill, and a valley rippling with trees, scorched earth, and the skeletons of fallen combatants. The spot’s samurai warrior was shot onsite with a high-speed Phantom camera and lit by glimmering heatwaves to match the CGI dragon. “One of our greatest challenges in this sequence was to have the dragon’s fireball interact with, but not touch, the warrior and his stallion,” said Mike Wynd MPC LA’s VFX Supervisor. “We solved this problem by digitally rearranging the scene to provide more distance between the two opponents with some of the live-action trees moved and foreground scrub added.” To create the UFO scene, a small second-unit MJZ team shot the car traveling down a darkened country road. MPC then added the computer-generated spaceship and digitally added light to the ground, the car, its shadows, and the surrounding scenery. The studio also added additional atmosphere and jolted the power poles and cables with an alien-induced shake. MJZ shot the plates of the back-seat observer with a green screen outside the windows and MPC composited the outside environments in afterward. MPC sealed the effort with interactive lighting in both the live-action and digitally enhanced segments. View the :60 version below the credits. Credits: Client: DIRECTV Spot: “Road Trip” Air Date: May 2013 Agency: Grey New York President/CCO: Tor Myhren Executive Creative Director: Todd Tilford Executive Creative Director: Perry Fair SVP Creative Director/AD: Denise O’Bleness Executive Producer: Andrew Chinich Associate Producer: Lindsay Myers VP Account Director: Tamar Arslanian VP Account Director: Beth Culley Production Company: MJZ Director: Rupert Sanders DOP: Greig Fraser Producer: Laurie Boccaccio Editorial Company: Work/Spotwelders Editor: Neil Smith VFX: MPC LA Managing Director: Andrew Bell VFX Supervisors: Franck Lambertz, Mike Wynd VFX Team: Ben Persons, Brendan Smith, Sharon Marcussen, Brinton Jaecks, Ryan Knowles, Mike Wynd, Ross Denner, Daniel Marsh, Fred Durand, Ian Wilson, Danny Wynne, John Cherniack

The latest comedy-driven spot for Armor All, via DDB Worldwide San Francisco and Community Films director Matt Smukler, shows car owners what could happen if they do not respect their cars. Negligent car owners beware: you’d better show your ride the right amount of respect or you just might get a visit from the Armor All Viking. He’s the star of Armor All’s latest spot, and he has a serious bone to pick with people who don’t take care of their cars. To him, a car is a privilege and if undeserving owners are not careful he’ll show up in his shiny custom Viking–mobile and repossess their wheels, their Armor All…and their women. Credits: Title: Respect Client: Armor All Creative Agency: DDB San Francisco Group Creative Director: Chad Ackley Creative Director/Copywriter: Jim Bosiljevac Senior Producer: Bryan Holt Account Director: Lindsey Lucero Account Supervisor: Melissa Bryant Account Coordinator: Eleanor Fisher Production Company: Community Films Director: Matt Smukler Executive Producer: Carl Swan Line Producer: Carr Donald Director of Photography: Mandy Walker Production Designer: Shepherd Frankel Editor: Jim Brooks, Beast, San Francisco

Credits: Agency: Draftfcb, London Creative Director: Steven Bennett-Day Copywriter: Dan Shone Art Director: Sean Cullen Senior Account Director: Matt Gigg Media Agency: PHD

Diet Dr Pepper sizzles for Summer in its racy new ad featuring Josh Button. Credits: Agency: Deutsch LA Production: - Country: United States of America Director: Craig Brett Director: Erick Mangali Chief Creative Officer: Mark Hunter Creative Director: Xavier Teo Group Creative Director: Brett Craig Art Director: Anthony Dimino Producer: J. Patrick McElroy Associate CD / Art Director: Erick Mangali Associate CD / Copywriter: Chris DiNinno Associate CD / Copywriter: Lehr E. Ryan Executive Producer: Ashley Hydrick Executive Producer: Lisa K. Johnson Executive Producer: David Glean Group Account Director: David Dreyer Account Director: Helen Murray DoP: greig fraser Visual Effects: Arsenal FX Post production: Arsenal FX Editing Company: Spot Welders Editor: Patrick Murphree Chief Executive Officer: Mike Sheldon Designer: Andrew Schreiber Post Production Producer: Pravina Sippy Director of Creative: Shaun Nichols Brand Manager â Diet Dr Pepper: Angela Snellings Director of Marketing: Leslie Vesper SVP, Director of Brand Marketing and Sponsorships: Jaxie Alt SVP, Marketing: Andrew Springate EVP, Marketing: Jim Trebilcock Advertising Manager: Sharon Leath Director of Integrated Production: Vic Palumbo Director of Content Production: Victoria Guenier Ken Rongey: Senior Business Affairs Manager Senior Producer: Carolina Wallace Post Facility - COLOR ONLY: Company 3, Santa Monica, CA Colorist: Dave Hussey VFX Supervisor/Design: Lauren Mayer-Beug Flame: Mark Leiss and Terry Silberman Music/Composer: Elias Arts, Santa Monica, CA Creative Director-Dave Gold Executive Producer-Ann Haugen Composer-David Wittman Producer-Kiki Martinez Audio Post Company: Play Studios, Los Angeles, CA Mixer: John Bolen Executive Producer: Lauren Cascio Post: Mnemonic and End Tag CD/Product Director: Trevor Shephard DP: Tom Lazarevich Live Action Producer: Christy Lindgren Post Producer: Sabrina Elizondo Nuke Compositors: John Weckworth, Forbes Hill, Jon Lorenz, Ned Wilson, Thomas Horne 3D Artist: Forbes Hill, Cody Smith CD Additional Deutsch Credits: Andrew DuBois, Account Supervisor Kate DeMallie, Assistant Account Executive Jeffrey Blish, Chief Strategic Officer Aileen Russell, Group Planning Director Abilino Guillermo: Director of Integrated Business Affairs

From a humble beginning of static text, images, and links, the web has grown into a rich platform teeming with interactive content and powerful applications. To all the developers & users out there who continue to push this evolution forward--thank you.

Credits: Creative Director: Patrick Ehrlund Designer: Matt Delbridge Producer: Rakel Smith

The Home Depot "Thank You” film honors employees; everyday heroes who help build things, open doors, and bring out the good in people as told through the eyes of their biggest fans: their children. The project was Directed by Jeff Bednarz for agency The Richards Group, interviewing children of employees from all over the country including those from tornado-torn Joplin and communities effected by Hurricane Sandy. “The caliber of the parents shine through these amazing kids, conveyed both in their words and who they are - honest, considerate, joyful children,” recalls Bednarz. During the one-day shoot, a girl too shy to talk on camera leaned back and spontaneously created a dialogue using her feet. In another instance a 6 year old conveys presence of a wise senior. Throughout, the goal was to let the kids be kids and have the stories - and filmed portraits - speak for themselves. Working with over twenty hours of footage, Lucky Post editor Logan Hefflefinger wove the beautiful stories into a powerful tribute. He and director Bednarz discussed structure and design before the shoot but, notes Bednarz, “Logan demonstrated his passion and talent by carefully considering every moment of the footage to produce the tapestry you see in the final film.” Agency : The Richards Group Creatives : David Eastman, Todd Palisi, Seth Taylor Agency Producer: Andy Younker Production Company: Directorz Director: Jeff Bednarz EP: John Gilliland Postproduction: Lucky Post EP: Jessica Berry Editor: Logan Hefflefinger Sound: Scottie Richardson Graphics: Seth Olson Color/Finish: Brian Buongiorno

The new NBA Finals 2013 ad campaign, "FOREVER is BIG" celebrates Dirk Nowitzki in "Forever Dirk."

The first to celebrate current NBA players who are on their way to becoming legends because of successful Finals moments that live on and resonate in pop-culture forever. In this commercial, we see Dallas Mavericks superstar Dirk Nowitzki make an incredible signature fade away jump shot in Game 6 of the 2011 NBA Finals against the Miami Heat. Dirk remains suspended in time as we see this same iconic moment depicted all over the world in various ways, from cardboard cutouts to toy figurines, representing the different ways the moment is remembered in our collective consciousness. The spot ends by returning to the scene of the play to find Dirk suspended forever in place where this game-changing moment happened. "FOREVER is BIG."

Credits: Ad Agency: Goodby, Silverstein & Partners, USA Executive Creative Director: Jeff Goodby Creative Directors: Nick Klinkert, Adam Reeves Copywriter: Nick Morrissey Art Director: Tim Green Producer: Benton Roman